Hi,

The answer: $139.8 billion annually. That’s a staggering number that might feel beyond any application to your business, but the point is that every customer you don’t retain costs you in significant ways that could hurt your business.

There are several factors that can influence a customer to stay or go, some of which are outside of your control — but one is well within your control and makes a huge difference: your leadership.

Particularly in challenging economic times (and we are most definitely in one of those), your leadership decisions carry extra weight, your relationships with your clients become more precious, and your leadership of your team becomes crucial.

You probably know that I am all about teams — I have seen (and made!) leadership mistakes that not only reduce team productivity and morale, but cause treasured talent to leave, chase away loyal customers and, according to those staggering stats, cost a business dearly in dollar terms.

One common mistake leaders make comes out of the leadership style I talked with you about earlier — one that DOES block leadership success, believe me!

I’m talking about the aspect of the Command leadership model that, as the name suggests, gives authoritative orders, otherwise known as telling everyone what to do. Neuroscience shows that the result of this style is a negative one: the employee/team member loses their sense of control over their expertise, ability, and motivation leading to a drop in productivity. Emotionally, they tend to feel unheard, unvalued, untrustworthy, and more.

Many women leaders don’t realize that they are falling into the Command leadership trap, and wonder why they aren’t seeing the results they want in their teams and business bottom line. What they need is to learn that true leadership blends skills in “influence” as well as “command.”

In my free masterclass — which you can access right here — I share 4 more costly leadership mistakes, 3 top secrets of highly successful leaders, and important information on Comfluential™ Leadership to help you become a more effective and profitable leader.

Take the next step here and I’ll see you there...

Be courageous — Dare2Lead!