This is probably one of the most asked questions that all my clients have - When is the Best Time to Post on Social Media?
Sprout Social analyzed their 20,000+ customer base and found out when to post for their clients for engagement, however, it is still important to know when your customers/clients are online to get your information in front of them.
It is always best to know your audience and it's going to be different for retail sites vs. service based sites.
But based on Sprout Social's analysis, the best times for their customers posts for engagement is as follows:
Facebook - Tuesday, Wednesday and Friday (worst time to post is on the weekends)
Instagram - Monday through Friday (again not on weekends)
Twitter - Tuesday, Wednesday and Thursday (weekends are bad for Twitter)
Linkedin - Tuesday, Wednesday and Thursday (definitely not weekends)
These are their best times for engagement on their posts. We still need to know our own target audiences to know when the best time for us to post is.
Here is a link to my interview on the Jim Blasingame Small Business Advocate on this topic:
https://www.smallbusinessadvocate.com/small-business-experts/kathy-perry-100403
To Success!
Kathy Perry
813-789-9580
kathy@kathyperry.com
www.kathyperry.com