By
Carl Weiss
So
you finally created that kooky corporate video that has everyone at the office
laughing out loud. Then you posted it on YouTube figuring that the clicks
would start pouring in. The problem is that after weeks and weeks of
languishing on YouTube, your video still has yet to break 100 views. Is
that what's bothering you, Bunky.
Examples
of humorous videos that promote a product or service:
Tax Slayer Video
Jacksonville Web Design
Well,
if you want your videos to go viral, you have to work just a little bit
harder. Once you've uploaded your videos to YouTube, you must put on your
marketing hat and begin to promote your video online. One of the best
ways to accomplish this task is via article marketing.
The
beauty of article marketing is that it couldn't be easier. All you need
to do is write articles related to your videos and then submit them to the top
article directories, websites and ezines that accept articles.Such directories
include: EZine Articles, Article Base, EZine Art, and Article Click, just to name a few.
No
matter where you submit your articles, the important thing to keep in mind is
that in order to produce the desired result, your must provide unique, high
quality content that solves at least one piece of a problem. However, in order
to convert readers to buyers, you must not give the reader all of the answers
necessary to solve the problem. Instead you want to tease them with some of the
how and top it off with why it's important that this particular dilemma gets
solved.
This
sets you up as an authority figure in the eyes of the reader and also provides
the perfect segway for you to dangle clickbait in the form of a call to action
and an offer the reader can't refuse. The key to creating an irresistible
offer is to hit the reader right between the eyes. The last thing a
reader wants to see at the bottom of an article that has them sitting on the
edge of their seat is a paragraph describing the last ten years of the author's
life. Now that you have set the stage, deliver a call to action that is
hard to ignore.
Example:
Credit
Repair Expert, Jason Oneill has helped thousands of Americans dramatically
improve their credit scores. Watch his new webinar and discover how
to restore your credit now! As a special bonus, you'll receive a FREE special
offer for a credit audit that reveals how you can use the credit reporting
agencies own rules and regulations to regain control of your credit destiny.
Now
that you have crafted your article and killer offer, the next step to
submission success is to come up with a grabber title that will make people
want to read and most importantly repost your article. Titles that start with
leads such as. "The 6 Best Ways
to...," "How to Guarantee...", and "The ABC's of..."
are just a few of the many ways to grab a reader's attention and make your
articles stand out from the crowd.
An
added bonus to submitting articles to the top article directories is that it
also helps you build links and improve your search engine optimization. What a
deal!
Just
like your website, in order to increase your YouTube Video's search ranking on
Google, you must increase the number of inbound links to the page. The higher
you climb in search results the more unique visitors you will get. By
submitting articles to the top article directories like EzineArticles.com, you
will instantly receive a guaranteed link to your YouTube page as long as you
follow each directory's specific editorial guidelines.
Keep
in mind that for best results on the search engines you can't just have any
link. You must have links on high-trafficked websites with high Google Page
Rankings and high Alexa Traffic Rankings. Plus, by placing your articles on
highly-competitive, targeted websites like About.com, instead of just second
tier article directories that will publish anyone's articles, you will win
trust in the hearts and minds of your targeted audience before they even see
your YouTube video.
By
following these tried and true techniques, you will be able to promote your
video, bump your website's ranking on the search engines and most importantly
generate leads for your growing business. Not a bad deal for a little bit
of sweat equity.
Online Marketing Expert Carl Weiss has been
helping companies large and small take their web presence to the next level for
more than 16 years. Now you can add him
to your team by taking him up on his offer of a FREE Web Presence Audit by
clicking on the links below or by calling him at 904-234-6007. http://access-jax.com http://access-jax.com
http://jacksonvillewebdesingnow.com