Facebook launched Facebook Premiere for businesses that want the benefits of Facebook Live but without the hassle and doing it with a more polished pre-recorded video.
You can also listen in to my interview about this topic on the Jim Blasingame Small Business Advocate Radio Show here:
https://www.smallbusinessadvocate.com/small-business-interviews/kathy-perry-30987
Facebook Premiere allows you to upload and schedule your pre-recorded video that you can broadcast live on your Facebook Page.
When you schedule your premiere, a Facebook post is published to your page and it will have a Get Reminder button on it so that people who click it will get a notification approximately 20 minutes before your premiere starts. And again at 3 minutes before your premiere broadcast, another notification goes out so that you can enter the broadcast lobby which is where you can like, share and comment.
With Facebook Premiere a page administrator does not have to be present during the broadcast, but can respond to comments while the video is playing.
This can be helpful when you are launching a new product or service. If you have a special promotion with a giveaway, a Facebook Premiere might be the way to go. And your video can be distributed on Facebook Watch.
You can schedule a premiere up to 7 days in advance and at least 10 minutes prior to your broadcast time.
There are a few technical requirements for a Facebook premiere but nothing crazy - check it out here on Facebook:
https://www.facebook.com/help/publisher/268843097150181?helpref=faq_content
To Success!
Kathy Perry
Social Media Consultant & Facebook Advertising Specialist
Known for Taking the Eek! out of Geek!
813-789-9580
kathy@kathyperry.com
www.kathyperry.com