A recent poor and upsetting experience motivates today’s blog story, ‘Embrace the new to update communications and enjoy business growth.’ Upon ending an appointment led by another, I vowed never again to return.
While many may dismiss the idea, everyone is a salesperson, given our desires to make a case for our perspective. Acceptable reasoning and proper communications are at the helm of doing business together.
The problem is that most people believe there is only one effective style of communication alongside only one practical solution, both of which are far from true. It’s time to embrace the fact There is Never Just One Way.
Familiarize with Those Communicating with You.
The very first critical approach is to familiarize ourselves upfront with the person with whom we are about to communicate. But if a professional status does not allow for that, then it is vital to ask many questions upfront before making claims and providing a solution.
For example, we each have differing backgrounds, abilities, and approaches to life in general. Moreover, we think differently from one another, given our genetics. Typically, it is a known fact that left-handed people are more creative than right-handed people, who are often considered traditional thinkers. Memorization and repetition are the underlying logistics vs. critical thinking and asking questions to receive an exchange of insights. Moreover, the creative type is often omitted from serious consideration in conventional settings.
The perfect example, and sadly, from my experience, is in the Doctor’s office, no matter the type of practice. While most of the population is right-handed and thinks a particular way, not everyone fits that description. Compounding the issue is the routine exercise and conversation on doctor appointments for older patients.
WebMD – Noted as Better Information Better Health
WebMD, an online newsletter, provided an article stating that less than 2% of the global population is left-handed and green-eyed, and think very differently from the rest. Accordingly, one’s approach to those who are ‘different’ must find a better method and revise practices for their communications, or they will deter the ‘returning and referring clientele.’ The traditional practice lacks diversity and inclusion. Moreover, the situation can very likely encourage poor online testimonials that will harm their bottom line.
Listen to Repeat – Or – Listen to Ask Questions
As a professional businessperson, it is always best to have the prospect speak first, listen carefully to ask for clarification, and then ask further questions for comprehensive understanding.
The patient wants to hear what the doctor has to say to find a solution for their issue. But that is hardly the case, given an old-time practice. Older medical patients instead receive strict and conflicting instructions before the doctor-patient conversation begins.
The old-time school instruction, dating back to elementary school, kicks in: ‘Here are five words, memorize them, and repeat them back after our conversation.’
Consider how one is supposed to memorize five words yet pay strict attention to a conversation concerning their health? Rigorous attention is highly unlikely. Worse, tension on the patient’s end increases significantly because if one does not get the five words correct, they receive the pronouncement that they have a brain dysfunction.
The medical practice needs to ask themselves, is the memorization of five words more important than listening to what the practitioner has to say? If the answer is, ‘no,’ it is confirmation for the need to update their practices.
Familiarize Oneself with Prospects
Unless a businessperson becomes somewhat familiar with a prospective client, there is little possibility for doing business together. The same applies to the medical profession.
The older song lyrics by Oscar Hammerstein, come to mind, ‘Getting to know you.”’ According to Google Search. The song expresses the joy and anticipation of building a relationship and learning about someone new. The song applies to a social relationship; however, the effort greatly increases possibilities for future business.
Problematic Experience
The question becomes, which is more important: what the doctor has to say and advise the patient, or merely repeating the five words? Sadly, if doctors view the five words as the most meaningful, their main conversation and insights are otherwise meaningless.
More Problematic Issues: Personality Style Affects all Communications.
The next example is the request for seniors is to instantly draw specific pictures. Now you may think that speaks to the creative type, but not necessarily. The question is the level of creativity.
For example, drawing a picture of a clock representing a specific time in addition to the request to draw a complicated box is more for the less creative and the engineering’ type. Whereas, the creative personality, could instead present a beautiful thought-provoking drawing with the theme in mind-but that isn’t on the menu. The practice only exemplifies that many people think differently.
Conclusion: Embrace the New to Update Communications and Enjoy Business Growth
On a personal note, friends and I agree that it is overdue for the medical practice to embrace the new to update strategies and enjoy business growth. It is paramount that they do so because they are one handing out diagnoses of their patients affecting their health and mental well-being that can be totally inaccurate. Is that over-stating the issue?
My personal experience was to be told that my brain function is declining because I couldn’t repeat the engineering of the box. Worse, I was told, ‘for your age…’ I then asked and what about my age – it’s 17 years older than you state. Unless a practitioner no matter the type does their homework upfront, they will never ever enjoy a returning and referring clientele; instead, it will potentially be a rocky ride enduring rough waves and ultimately sink.
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Sales Tips: Embrace the New to Update Communications and Enjoy Business Growth
1. Commit to your long-term vision for accomplishment(s).
2. Always keep long-term goals in mind, including the type of people and business with which you prefer to work, for ease of mind.
3. Upon feeling a connection with another, it’s wise to test a heart-to-heart and mind-to-mind conversation to see where it may lead.
4. Ask your clientele whether they have concerns about working together while conveying willingness to address them.
5. Never underestimate anyone’s novel ideas; remember that each person and country thinks and operates differently.
6. Share favorite learning moments with peers and current clients to improve client engagement.
7. Habitually seek out new ways to improve engagement for business growth.
8. At the end of all communications, ask team members involved if they have questions to ensure clarification.
9. ‘Don’t give up – find a better way!’
10. Celebrate Success!
Today’s insights are provided to help you achieve the Smooth Sale!