Shine in the Spotlight:
Why Marketing and Being a Video Podcast Guest Is a Game-Changer on the NEW
Streaming Network.com
In today’s digital world, where stories connect and brands
are built on authenticity, being visible isn’t just important — it’s essential.
Whether you're an entrepreneur, author, coach, or expert in your field, one of
the most powerful ways to elevate your brand and connect with a wider audience
is through video podcast guesting. It's not just a marketing strategy —
it’s a relationship-building opportunity that can take your visibility,
credibility, and growth to the next level.
NEW Streaming Network -
Marketing: More Than Just Promotion
Let’s start with the foundation: marketing. At its
heart, marketing is storytelling. It’s how you share your “why,” connect with
your audience, and offer something valuable that stands out in a crowded space.
Without marketing, even the most brilliant ideas or services can go unnoticed.
Today’s marketing landscape is visual, personal, and
interactive. People don’t just want to hear about your brand — they want
to see you, feel your passion, and connect with your
story. That’s where video podcasts come in.
Why Video Podcast
Guesting Works
Podcasts are already a powerful platform, but adding the video
element takes it up a notch. Here’s why showing up on video podcasts can be one
of the smartest moves for your brand:
1. Human Connection
People buy from people they trust. When you're on video,
your personality, authenticity, and passion shine through. It builds that
all-important know, like, and trust factor faster than any ad or post
ever could.
2. NEW Streaming Network - Multi-Platform Reach
Video podcasts are often streamed across multiple platforms
— YouTube, Roku, Amazon TV, social media, websites, and podcast directories.
That means one appearance can get you visibility across dozens of
channels.
3. Evergreen Content
Unlike a fleeting social media post, video podcast episodes
live on — available 24/7 to new viewers. They continue to build your brand and
generate traffic long after they air.
4. SEO & Discoverability
Being featured on a video podcast increases your digital
footprint. It creates backlinks to your website, improves your search engine
presence, and makes it easier for people to find you online.
5. Instant Credibility
When a trusted host brings you on their show, they’re
endorsing you to their audience. That kind of third-party credibility is
marketing gold. You're no longer just talking about yourself — someone else is
highlighting your expertise.
Are You Ready to Market
Yourself as a Guest?
Here’s how you can make the most of your video podcast guest
appearances:
- Know
Your Message: Be clear about who you are, what you do, and what value
you bring.
- Be
Authentic: Don't just pitch — share stories, be real, and speak from
the heart.
- Offer
Value: Think about what the audience needs and how you can help them
solve a problem or feel inspired.
- Promote
the Episode: Share it everywhere — your website, email list, social
media, and LinkedIn. Tag the host and encourage engagement.
- Repurpose
Content: Turn soundbites into social posts, blog articles, reels, and
even future podcast or video content of your own.
Our Final Thoughts
Marketing isn't about being salesy — it’s about showing up
with heart. And video podcast guesting gives you a beautiful platform to do
just that. It’s an opportunity to share your message, make meaningful
connections, and grow your influence in a powerful and authentic way.
So, say yes to video podcasting contact Cece Shatz @ goingsolonetwork@gmail.com — your audience is out there waiting to see
and hear you.