"You must be the change you wish to see in the world." ~ Mahatma GandhiThe Poynter Institute for Media Studies,
a journalistic resource and think tank now in its fortieth year, hosted
its fourth TEDx Conference on the future of journalism.
Billed
as a conference on disruption, it chronicled instead the evolutionary
changes we're experiencing as news reporting continues to move from the
rarefied few to the general masses.
I was happy to revisit this annual event and learn how America is
keeping democracy alive through freedom of the press, but in newer
digital ways.
A
student of media and cultural shifts, I've enjoyed upfront seats at
previous Poynter TEDx conferences. I've witnessed history as the old
guard of newspaper and TV reporting slowly, if not grudgingly, gave way
to a host of new and innovative voices.
As the
general public moved into the digital space, venerated
institutions reporting news and views endured a painful decline in
advertising dollars, readership and social clout. I reported some of
these changes when listening to social media pro Sree Sreenivasan at a previous TEDx conference.
Along
with others, I marveled while Sree explained how Twitter usurped the
old newspaper scoop; how social media photos competed with professional
news photographers; and how everyday bloggers were rising out of nowhere
to deliver us the world as they viewed it.
As
the population left traditional TV and newsprint to get their
information, digital shifts left these once established news outlets
wanting. America entered into a Brave New World of journalism.
People
like Bill Gates and other architects of technology brought
democratization into the sphere of reporting. Suddenly, every citizen -
young and old, professionally trained or not - could offer their own
brand of information and editorials to the digital universe of readers,
viewers and listeners. The shift was as empowering as it was unsettling.
That's what I'd call disruption.
Ellyn
Angelotti Kamke, Poynter's Director of Social Media and the Law, opened
the conference with her story of disruption as the former petite
teenager who joined her high school football team and completely
disrupted the status quo.
Poynter's
VP and Senior Scholar Roy Peter Clark educated attendees on the
meanings of disruption. We learned how disruption implies a tearing or
bursting asunder, in literal as well as metaphorical fashion. It's a
great cataclysmic term, but likely better suited for previous
conferences.
This
latest TEDx journalism conference was not as disruptive as I
anticipated because it lacked the shocks, breakthroughs and
uncertainties I'd learned about in the past. However, it offered value
to inquiring attendees like myself by featuring a host of bright
minds. The day's TEDx speakers crystallized where we are and illuminated
where the path of journalism might lead us in the future.
The line-up launched with Mario Garcia, CEO of Garcia Media and
instructor at the Columbia University Graduate School of
Journalism. Though well into his sixties, Mario is one of the hottest
minds in journalism. Traveling the U.S. and the globe, he employs a keen
mind and fashionable eye to redesign top magazines and news outlets for
present day consumers. He promotes the concept of two tempos: "raw
meat" (quick, digital headline bites) for those on the go and "cooked
sirloin" (lean back, long form stories) for print and tablet use.
Other TEDx speakers included Liz Heron,
Head of News Partnerships at Facebook. Facebook recognizes that we've
all become purveyors and commentators of news and wants to remain at the
forefront of the trend.
On a personal note, I enjoyed listening to Vox Media's Yuri Victor. Clad in a wrinkled tee shirt and sporting long, uncombed hair, Yuri exuded humor and exuberance as the
pied piper who helps modern day newsroom people get along. Employing
digital, organizational and listening skills, he creates collective
solutions for this uniquely human environment. He's a fun magnet who
could improve any collective culture, journalistic or otherwise.
If there was one major disruptive force within the day's conference, it came from Keren Elazari via
a YouTube TEDx video. Keren represents a new tribe of
well-intentioned digital hackers who discover and report on weaknesses
in the internet's immune system. Apparently, these present day cyber
sleuths engage their on-line talents to help corporations, agencies and
even governments stay better fortified in the digital space. Who could
have imagined that hacking might become a noble and
welcome profession?
I
enjoyed listening to each TEDx contributor. Hearing intelligent people
deliver thought-provoking content always challenges me and helps me
grow.
Though
this year's TEDx conference was more evolutionary than revolutionary,
it was certainly worth attending. The disruption in journalism is an
established historic event. However, the conference underscored
how all of us can engage and influence others in the digital space.
Today,
we're well into a new era of journalism. We can all play a part and
take heed to Mahatma Gandhi's advice to be the change we wish to see in
the world.
TEDx Conference with Cheezburger Founder & CEO Ben Huh
Maura is an International Speaker on Influence, Leadership and Emotional Intelligence
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